Oracle Marketing :: December 2018 - Event Programs
  • slide
  • slide
Upcoming Programs
Recent Programs
Upcoming Programs

ABM

Public Sector
Tech ODP

IBIS World Insights

Account based activities require deep knowledge of the customer's business and the industry it operates in. To help gain insights into the key accounts, their performance and market conditions, we subscribed to an independent source of information - IBISWorld insights. The subscription is very limited to key accounts only, i.e. banking and telecom sector and the company reports on Westpac, CBA, ANZ, NAB, Telstra and NBN. If you work with these clients and require in-depth information, please contact Tatiana Kiblyk.

Program Codes:
DIGITAL TBA

DIGITAL - 01 Dec - 28 Feb

Contact: Tatiana Kiblyk

Open Banking Platform - Thought Leadership

As the next step in our Open Banking campaign, we are launching a digital campaign with LinkedIn and a dedicated web page promoting Oracle's thought leadership on how Open Banking legislation leads to the next step in banking innovation - Platform Banking.

The web page has just gone live - you can access it here.

A number of resources have been created, to feature on the web page and for you to use in your conversations with Financial Services customers:

This integrated campaign is aimed at our banking accounts to highlight how Oracle supports our clients with technology that enables partnerships and deep data insights in the new era of open platforms.


Program Codes:
DIGITAL APMK180619P00077

DIGITAL - 01 Dec - 28 Feb

Contact: Tatiana Kiblyk

GovTech Review - Leadership profile

Leadership Profile for Surend Dayal in the GovTech Review 2019 of top 15 Leaders in IT. This publication will showcase 15 leader profiles and highlight their thoughts on trends and technologies for 2019.

Program Codes:
DIGITAL APMK180528P00390

DIGITAL - 01 Nov - 31 Dec

Contact: Teresa McFarlane

Data Driven Autonomous Database

As the interest and the momentum of adoption of Autonomous Database grows, this campaign is aiming to bring the message of its significance and benefits to our key accounts. Over 250 customers in JPAC are already consuming Autonomous database, so it is the time for some of our largest clients to have a closer look of what it might bring to their business.

The campaign is a joint work of marketing, Cloud sellers and architects and is aiming to drive pilots/POCs in key accounts. The components of the campaign are:

  • Impact mailer/info pack, outlining the benefits and proof points of ADW
  • LinkedIn sponsored content, promoting 2-3 assets and whitepapers
  • Hands on Workshops (Tech) and ideation Data Campus workshops (LOB).

The campaign targets two types of audience:

  • Tech Data Platform owners - our traditional audience
  • 'Hybrid' LOB decision makers, responsible for Business Analytics and Insights

Value proposition is also dual:

  • TECH: Free up resources to focus on valuable tasks such as innovation and delivering data insights for business
  • LOB: Speed up innovation and achieve fast time to value with minimum use of IT resources

As the creative work on the info packs is finalised, their digital copies will be posted here - stay tuned.

Program Codes:
DIGITAL LINKEDIN
DIGITAL CONTENT

DIGITAL - 01 Dec - 28 Feb
DIGITAL - 01 Dec - 28 Feb

Contact: Tatiana Kiblyk

Recent Programs

ABM

Public Sector

Sponsorship: HEUG - Alliance Downunder Conference 2018

The Conference will cater for the interests of all aspects of the use of PeopleSoft and Oracle technologies in the Higher Education sector. In addition to the main conference program, there will be an Executive Forum and Academic Registrars' Forum to be held during the course of the conference.

Oracle will participate as a gold sponsor which entitle us to speaking opportunities, conference passes and exhibition booth.

Program Codes:
BRIS APMK180528P00340

BRIS - 07-09 Nov

Contact: Teresa McFarlane