Oracle Marketing :: April 2019 - Event Programs
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Upcoming Programs
Recent Programs
Upcoming Programs

ABM

Tech ODP

Autonomous Data in Key Accounts

As the interest and the momentum of adoption of Autonomous Database grows, this campaign is aiming to bring the message of its significance and benefits to our key accounts. Over 250 customers in JPAC are already consuming Autonomous database, so it is the time for some of our largest clients to have a closer look of what it might bring to their business.

The campaign is a joint work of marketing, Cloud sellers and architects and is aiming to drive pilots/POCs in key accounts. The components of the campaign are:

  • Impact mailer/info pack, outlining the benefits and proof points of ADW
  • LinkedIn sponsored content, promoting 2-3 assets and whitepapers
  • Hands on Workshops (Tech) and ideation Data Campus workshops (LOB).

The campaign targets two types of audience:

  • Tech Data Platform owners - our traditional audience
  • 'Hybrid' LOB decision makers, responsible for Business Analytics and Insights

Value proposition is also dual:

  • TECH: Free up resources to focus on valuable tasks such as innovation and delivering data insights for business
  • LOB: Speed up innovation and achieve fast time to value with minimum use of IT resources


Program Codes:
DIGITAL
DM

DIGITAL - 01-30 Apr
DM - 01 Apr - 13 May

Contact: Tatiana Kiblyk

Recent Programs

ABM

Public Sector

AIIA Luncheon for Womens Day

On March 7, 2019, the Australian Information Industry Association (AIIA) will host a luncheon at the National Press Club for International Womens Day. Penny Avril, Vice President, Oracle Server Technology Division, will present at the luncheon and share with the audience her journey as a woman in the Technology Industry. The presentation will be followed by a short panel discussion where Penny will be joined by two other senior women in IT from the Public Sector - Susan Monkley (CTO and Deputy Commissioner - ATO) and recent returnee to Canberra, Dr Maria Milosavljevic (Chief Data Officer – DHS). During the presentation, Penny will also highlight Oracle's global sponsorship of International Womens Day and the role of OWL in Oracle to increase leadership opportunities to a broader range of candidates.

Program Codes:
CAN APMK190210P00007

CAN - 07 Mar

Contact: Teresa McFarlane

National Security Demand Generation with ASPI

Followup program from the co-sponsored report from ASPI (Australian Strategic Policy Institute) "I can see clearly now", Exclusive workshop for National Security Key Accounts. In July 2018, with sponsorship from Oracle, ASPI’s Border Security Program published the research report ‘Technology innovation in Australian law enforcement: A case study of anti-money laundering’. The report’s key recommendations highlighted the need for a more formal and coordinate framework for nurturing technology innovation in law enforcement.

This workshop, again sponsored by Oracle, will bring together subject matter experts from across Commonwealth law enforcement, academia and the private sector to explore the feasibility of an innovation framework for Commonwealth law enforcement. Through participation in this workshop, we hope to develop a more detailed understanding of the strengths, weaknesses, opportunities and threats of any potential commonwealth law enforcement innovation framework.

Program Codes:
CAN APMK180528P00392

CAN - 12 Mar

Contact: Teresa McFarlane

Sponsorship: Public Sector Network - Innovation Show

Oracle will participate as a bronze sponsor at the upcoming Canberra Innovation Show. Our presence on the exhibition floor will allow us to update delegates on the latest Oracle technologies, in particular ADW.

Program Codes:
CAN APMK190210P00006

Contact: Teresa McFarlane